Recently, Facebook released unpublished posts to the News Feed; a feature that makes it easier for companies to target updates (ads) to audience segments. These updates don’t appear on the company Page, but in the feeds of fans who may actually care.
Unfortunately, this isn’t available for friends with babies. on Facebook. entering contests. about babies.
My perception of a brand I’ve grown up with is altered forever after my News Feed and Messages inbox was flooded with contest posts generated by Bonds Baby Search.